Employees are valuable messengers of your organization’s impact—among each other and the community. Engaging employees in your purpose can have great impacts, including increased retention. Read on for strategies to build an effective narrative with your team.
Authentically communicating your organization’s impact builds connection, trust and loyalty among your employees and community. We spoke to B:CIVIC investors in marketing and communications to gather storytelling best practices that can transform your organization’s voice and expand your reach. Everyone agrees that it’s most important to:
- Tailor your message to a specific audience
- Connect your stories to your organization’s purpose
- Tap into the human element of your impact
This was originally shared in the B:CIVIC community newsletter on March 31, 2022.
Join Us in April
This update was originally shared in the B:CIVIC community newsletter on Jan. 11, 2022.
How Companies Are Supporting Boulder County
Thank you to our speakers for sharing their expertise and insight around communications, authentic responses and company best practices.