B:CIVIC Member Spotlight: Great-West Financial
Great-West Financial Receives Go Red for Women Impact Award
B:CIVIC members do great things for the community every day, and we love seeing them earn well-deserved attention. Founding Member Great-West Financial was recently honored with the American Heart Association’s annual Go Red for Women Impact Award, which recognizes a local organization and individual for their efforts within the community to make an impact on heart disease and stroke, the number 1 and number 4 causes of death in America. Each recipient chosen is very engaged and dedicated to the programs, committees or leadership roles with the American Heart Association.
Creating healthier communities starts with our children.
Great-West Financial sponsored The American Heart Association’s Teaching Gardens program, which provides real-life learning laboratories for elementary school students to understand what it means to be healthy. This hands-on experience allows students to learn how to plant seeds, nurture growing plants, harvest produce and ultimately understand the value of good eating habits.
Teaching Gardens encompass a core belief that when you educate a child about nutritional choices, he or she will share this information with the family, and ultimately pass that knowledge to others.
Congratulations to Great-West Financial for earning this prestigious award! Learn more about the company’s community partnerships here.
This Member Spotlight was provided by Great-West Financial. Do you have a story you’d like featured in B:CIVIC’s Member Spotlight? Please fill out the Share Your Story form.
B:CIVIC Member Spotlight: B-Lab
B-Lab Inspires Tech Companies to Make an Impact With B Bold! Event
On a snowy Wednesday earlier this month, B-Lab held an event in conjunction with Rally Software in Boulder to share information on how tech companies can focus on impact and win in the marketplace. Four panelists offered their unique perspectives on why using business as a force for good can ultimately benefit employee engagement, public perception and the bottom line of tech companies, and how Benefit Corporations are shaking up the tech market and attracting major attention from the VC world.
The following individuals spoke on the panel:
- Ryan Martens, Founder and CTO at Rally Software, Founder and Chairperson at Entrepreneurs Foundation of Colorado
- Seth Levine, Managing Director at Foundry Group
- Kat Rhodes, Director of Corporate Marketing at Simple Energy
- Matthew Elliott, Partner and UX Humanitarian at Super Humane
Panelists spoke to a full room of engaged and inspired attendees who had the opportunity to ask questions afterwards. Every attendee also received a B Lab Handbook to begin applying lessons they learned immediately.
The week after this event, B-Lab held a Hackathon to help any attendees who were interested in becoming a B Corp begin the application process to join the ranks of more than 1,000 companies redefining success in business.
Learn more about B-Lab and its mission at www.bcorporation.net.
Do you have a story you’d like featured in B:CIVIC’s Member Spotlight? Email info@bcivic.org with all the details! Photos are encouraged.
B:CIVIC Member Spotlight: Level 3 Communications
Level 3 Cares
B:CIVIC Founding Member Level 3 Communications sets an example in Colorado and across the country with its community involvement efforts. Through its corporate social responsibility (CSR) program, Level 3 Cares, the company strives to connect its volunteers to an organization that meets their volunteer expectations, while ensuring their valuable time 
supports local communities in creative and rewarding ways.
Level 3 strongly encourages teams to volunteer together as a way to strengthen team camaraderie and foster a culture of giving back. One of Level 3’s signature volunteer programs, Everyone Deserves a Cookie, was designed to fill a gap identified by the Boulder Shelter for the Homeless. Level 3 volunteers go into their kitchen and personally make desserts the shelter’s guests can enjoy that evening. Since the launch of this program in May, Level 3 has sent nine small groups to volunteer their time and bake cookies, serving approximately 1,800 people.
This program not only provides a bit of home-baked goodness to the shelter’s guests, but also provides Level 3 volunteers a tangible way to do good.
Do you have a story you’d like featured in B:CIVIC’s Member Spotlight? Email info@bcivic.org with all the details! Photos are encouraged.