State of the Arts – CBS4

As part of our efforts to recognize the incredible impact of local businesses collaborating with arts + culture organizations, we asked our members to share stories of their involvement. The following guest post was provided by Founding Member CBS4.

CBS4 has been committed to the arts for easily over two decades.  Our primary contribution to the arts has been through creating awareness for Denver’s vibrant arts and cultural communities and by informing viewers about the broad range of organizations, exhibitions, and programs available to the everyone in the community. 

CBS4 has been proud to partner with a number of different arts organizations over the years including the Denver Art Museum, the Denver Center for the Performing Arts, the Butterfly Pavilion, the Biennial of the Americas, the Colorado Symphony and numerous others.  CBS4 has partnered with VISIT Denver to support Denver Arts Week each year and in March 2015 we were delighted to be able to sponsor Boulder Arts Week.

 We understand how important arts and culture is to our economy and we believe art, culture and creativity positively impacts individuals and communities in so many meaningful ways.   We believe our coverage and support of the arts brings value to all of our viewers throughout the state and beyond.

In 2013, CBS4 was honored to receive the Philanthropy Award from the Colorado Business Committee for the Arts (CBCA).  CBS4 has been a longtime member and sponsor of CBCA because we support their mission of serving as a catalyst for Colorado’s business community to leverage the arts for economic vitality.

photo credit: Colorado-8 via photopin (license)

State of the Arts – Creative Strategies Group

As part of our efforts to recognize the incredible impact of local businesses collaborating with arts + culture organizations, we asked our members to share stories of their involvement. The following guest post was provided by Founding Member Creative Strategies Group.

As one of Denver’s premiere event marketing and sponsorship agencies, Creative Strategies Group (CSG) has had the privilege to work with an array of Denver and Colorado’s arts and cultural organizations. Over the years we have had enjoyed working with the Colorado Symphony, Colorado Ballet,  the Colorado Performing Arts Festival, Colorado Dragon Boat Festival, Capitol Hill People’s Fair as well as the 2006 CowParade public art display and auction.  Our current arts and culture clients include the new Cherry Arts Festival at the Stanley, Breckenridge’s International Snow Sculpture Championships and the Cherry Creek Arts Festival – one of our longest running clients.

Arts and culture events bring people together, spark their imaginations, invite creativity and personal expression.  At CSG, we enjoy creating bridges between the arts organizations and businesses through sponsorships that allow for relevant and organic experiences and unique ways for businesses to connect with attendees of these shows.  We build win win relationships.  Arts organizations rely on revenue from these sponsorships to continue their programming. Corporations and businesses value the opportunity to build a relationship with attendees and the community at large has a wide array of arts and culture programs to enhance their lives.  Further, vibrant cultural scenes have a positive impact on the state’s economy and overall quality of life for employees which in turn attracts business to relocate to the Mile High City.

One of our more recent and on-going collaborations is with Arrow Electronics and the Cherry Creek Arts Festival (CCAF).  Arrow re-located to Denver a few years ago and wanted to get involved. However, there are not Arrow “products” in stores.  They are known as the Innovators always thinking five year’s out.  Through some great brainstorming sessions between the CSG team, Arrow’s Corporate Communications visionaries, and the creative leads at the Cherry Creek Arts Festival, the Arrow Five Years Out Art Challenge was created as the activation for Arrow Electronics’ presenting sponsorship of the CCAF.  It is an international challenge to inspire artists to take the concept of innovation and express what five years out looks to them.  Through a competitive selection process, seven finalists are each awarded a $5,000 commission to create a forward-thinking piece. All of the innovative pieces of art are on display at the CCAF in Arrow’s Innovators Club. One of the seven artists is awarded the Innovation Award and a $10,000 grand prize annually.

This is a great example of a global corporation finding a new hometown, supporting an arts organization, inspiring creativity and vision for artists around the world and providing them with real opportunities and recognition while strengthening the cultural fabric of Denver.

You’re Invited! B:CIVIC Academy: Arts + Culture

Supporting Arts + Culture: A Business Case for Community Investment

Your company’s budget is tight, and dedicating money to an organization committed to arts and culture might seem tricky. Join us to learn from local businesses and nonprofits that have forged alliances in the space, ultimately benefiting the companies AND improving the community.

Here are the details:

Date: May 14, 2015
Time: 7:30-9:30 a.m.
Location: Cleo Parker Robinson Dance: 119 Park Avenue West, Denver, CO 80205
Cost: $10 for B:CIVIC members; $15 for non-members (breakfast is included with the cost of admission)
RSVP: Click here!

About the Event:

Denver’s abundance of arts and culture inspires, entertains and connects community members to one another. Many companies might wonder: is there a business case for getting involved with the arts? More specifically, is it worthwhile for a company to invest time and money towards activities like partnering with a local museum, sponsoring community concerts or funding art scholarships?

According to many local business experts, the answer is YES.

Attend the inaugural B:CIVIC Academy on Thursday, May 14th to learn the ways in which working with nonprofits can strengthen a strategic business plan. 


Ginger White-Brunetti
Deputy Director, Denver Arts & Venues


Mark Berzins
Lead Dog, Little Pub Company
Nonprofit Partner: Art Students League of Denver             

Joe Verrengia
Director, Corporate Social Responsibility, ARROW Electronics

Christina Carlson
Vice President of Development, Colorado Symphony

Christopher Ebbs
Vice President, Investments, FirstBank

Dr. Caitlin Lindquist
Program Director, Think 360 Arts



Suncor Energy’s vision is to be trusted stewards of valuable natural resources. Guided by our values, we will lead the way to deliver economic prosperity, improved social well-being and a healthy environment for today and tomorrow.  


About the B:CIVIC Academy
The purpose of the B:CIVIC Academy series is to provide B:CIVIC members and other leaders from the business community with the business case for a community investment strategy around a specific issue area. Academies are organized and executed by the Academy Subcommittee of B:CIVIC’s Program Committee. The representatives who planned this Academy are: Christina Frantz – Great-West Financial, Brandy Radey – Suncor Energy, Douglas Smooke – Renaissance Wealth Management, Emily Holleran – dovetail solutions, Shanda Vangas – QEP Resources and Cori Streetman – Barefoot PR.

B:CIVIC is a not-for-profit membership organization established in 2014 to promote and advance Colorado business philanthropy and community involvement. It enables businesses of all sizes to learn and share various ways to give back that are meaningful to employees, impactful to the community and positive for a company’s bottom line. Members participate in business development events, networking opportunities and educational resources and enjoy belonging to an organization that is dedicated to Colorado communities. Learn more at

Founding Board Members