Initiative designed to help communities impacted by disasters over the next three years
Pictured left, B:CIVIC members Chris Chavez, Ball Corporation; and Gloria Schoch, MillerCoors join Gino Greco, American Red Cross of Colorado & Wyoming to celebrate Ball and MillerCoors commitment to providing drinking water to communities impacted by disaster.
When disaster strikes it takes the efforts of many to respond to a community in crisis. As a way to help meet basic needs of those impacted, Ball and MillerCoors are joining forces to make canned water available, using cans produced by Ball, packaging donated by Graphic Packaging International, and water provided and distributed by MillerCoors. During this year’s hurricane and summer storm season, this water will be made available to requesting relief agencies, in coordination with the Red Cross, to ensure that clean water can be provided to people in need when disaster strikes.
Additionally, The Ball Foundation, the company’s philanthropic arm, financially supports the Red Cross in advance of major disasters as a Disaster Responder member. Funding ensures the Red Cross can respond immediately with comfort and care whenever and wherever disasters occur, help families during the recovery process, and ensure communities become better prepared for the next disaster.
MillerCoors also has a long history of providing financial support to Red Cross dating back prior to the launch of MillerCoors in 2008. Leveraging its employees’ time and talent to produce and distribute clean water is the next step to better provide help to communities in need.
“The Red Cross depends on the generosity of its donors to fulfill its mission,” said Harvey Johnson, senior vice president, Disaster Cycle Services. “Ball’s and MillerCoors’ donation of canned water will help ensure that the Red Cross is prepared to provide the necessary care to disaster survivors who are in critical need of support and supplies after a disaster strikes.”
”Ball is proud to partner with MillerCoors to provide relief to communities when they are most vulnerable,” says Chris Chavez, director of global corporate citizenship and corporate relations at Ball. “By working together with the Red Cross, our companies will be able to get clean drinking water to more people and make a difference in the lives of those affected by disasters.”
“At MillerCoors, one of the things we pride ourselves on is being a quality corporate citizen, and our partnership with Ball and Red Cross will allow us to do that on a higher level,” said Karina Diehl, director of community affairs. “Providing clean water to communities enduring a crisis will aid in recovery and hopefully give some sense of comfort to those in need.”
Each year, the Red Cross responds to nearly 64,000 disasters across the country, including home fires, hurricanes, floods, earthquakes, tornadoes, and wildfires. Red Cross services are provided to people in need of assistance at no cost and regardless of income through the generosity of Red Cross donors.